Ken Serdons, Chief Commercial Officer and Adriaan Mol, CEO If one looks back at humankind’s history, many events mark a clear ‘before and after’ demarcation in human civilisation. And today, the COVID-19 pandemic is a similar pivotal moment!
Undeniably, the societal and economic implications that the current pandemic has brought forth will last for decades. Take people’s shopping behaviour, for example. At the start of the pandemic, the global population resorted to e-commerce to survive through the periods of lockdown. Now, Even today, people are opting for online shopping to maintain social distancing norms and curb the risk of another viral outbreak.
A telltale sign of this drastic change is the triple-digit order and revenue growth the online retail industry is witnessing today. Subsequently, the e-commerce sector is investing significantly in improving customer experiences as the pandemic is creating and reinforcing new online buying behaviours and habits. And just as the latest approaches to personalising web content, along with offers, pricing, and promotions, are adapting to each customers’ unique preferences and buying history, online payment processing must also do the same. The challenge for the sellers, at this point, is to ensure a hassle-free and safe online payment process, considering many consumers are choosing pre-paid delivery to avoid physical monetary exchange for reducing the chances of contracting the virus. Helping retailers of all sizes overcome this hurdle and strengthen their online businesses is Mollie—one of the pioneers in the payment industry and one of Europe’s fastest-growing fintech companies.
Meet the Clever Payment Solution Provider
Mollie has been disrupting the payments industry with its smart and flexible payment solutions since its inception in 2004. Now, over a decade and a half later, the company has earned itself the moniker of a ‘clever payment solution provider’ by offering easier and more flexible products. Behind such a promising journey of Mollie is its customer-centric approach that ensures clients’ fundamental aspect of growth (revenue) does not take a hit. “Our objective as a company is to become the most loved Payment Service Provider in Europe and help companies grow,” says Ken Serdons, the Chief Commercial Officer of Mollie.
To this end, Mollie makes online payments effortless, allowing hundreds and thousands of webshops across Europe to compete on better terms. The solution facilitates straightforward online transactions through a plethora of payment methods. Webshops can make online transactions effective and easy to navigate for the end-user with the help of Mollie’s payment solution. It allows ecommerce businesses to create a uniform checkout experience for the end-user, thereby increasing the sense of trust among them.
When end-customers are making payments, for instance, the solution ensures that they stay on the customer’s branded e-commerce platform during the entire transaction process rather than being redirected to a new page. Notably, these efforts to replicate a physical shopping experience for the end-users have helped many European and global companies increase their conversion rate by up to seven percent. Besides that, Mollie offers best in class partner integrations and fast and easy onboarding.
Each market in Europe has its own nuances when it comes to payments. We deeply understand these to optimise the shopper experience
Focus on Europe, with Global Reach
Mollie serves 100,000 active customers globally, of which the vast majority are European businesses. Mollie offers all major global payment methods such as Debit & Credit Cards, PayPal and Klarna. In addition Mollie has an extended portfolio of local payment methods including for example iDEAL in the Netherlands and Giropay in Germany. "Each market in Europe has its own nuances when it comes to payments. We deeply care about these to optimise the shopper experience, whichever country they are based in. We go much further than most international payments providers in optimising the integration of local payment methods" adds Serdons. This deep localisation allows businesses to attract more international shoppers and further increase conversion. Payments across all methods are paid out in a single transaction and a holistic view is available in the Mollie dashboard to make reconciliation super simple. Another example of Mollie's superior local approach is its multilingual customer support in the language of the customer, including German, French, English and Dutch.
Building Success on Top of Magento Platform
Elaborating further on partner integrations, Serdons states that Mollie’s Magento Commerce plug-in is the most widely used among all. “Mollie has a long-standing collaboration with Magento, and our Magento Commerce plug-in is the crown jewel of our portfolio,” mentions Serdons.
With the Magento Commerce plug-in, webshops can go live in less than 15 minutes. The plug-in makes the checkout experience all the more seamless by accepting all major localised payment methods and intuitively authorising international transactions as well. “We leverage a myriad of service providers to offer a reliable and frictionless payment experience. underlines Serdons. Alongside, acknowledging the fact that smartphones and tablets are the most used devices for online shopping, the company ensures responsive payment pages by automatically detecting the device being used to shop. Above all, Mollie goes the extra mile when it comes to its customer services.
A case in point would be Mollie’s recent partnership with MageOne. This partnership is particularly important for Mollie’s clients as MageOne—an initiative driven by several developers—is providing complete security updates and technical upgrades for Magento 1 webshops in the post-Adobe era. And, as an official MageOne partner, Mollie guarantees that its clients would safely receive their payments even if they are using the Magento 1 platform.
Where Transaction Security is Paramount
It is not only about hassle-free payments. Mollie stays ahead of the curve with its stringent transaction safety, complemented with strict security checks and robust data storage. Mollie is compliant with all the local data regulations across different European markets. Serdons states, "We adhere to the highest security standards. And data security is critical in everything that we do." The engineering team of Mollie takes data security into consideration right from the product design phase. At the same time, all the services offered by Mollie are PCI DSS Level 1 compliant. “Besides, we always keep our software up to date with the latest standards so that clients don’t have to worry about being compliant with the changing regulations,” Serdons adds further.
Beyond the Secured Payment Plug-In
With a one size fits all plug-in, Magento Commerce empowers a wide range of customers. From easy to start defaults to advanced custom settings for services with advanced needs and everything in between, it’s there to facilitate effortless payments for everyone.
“The company has earned itself the moniker of a ‘clever payment solution provider’ by offering easier and more flexible products”
Furthermore, the payment plug-in can save the customer’s payment details for quicker future transactions to increase the sales conversion speed. The plug-in also has a feature, called Second Chance Email, that reminds the customer automatically to finish a purchase if they abandoned their payment, thereby adding more sales opportunities for the retailer. Lastly, for the more technically advanced webshops, Serdons says, “Our Magento Commerce plug-in is fully PWA-ready and GraphQL compatible.”
An Illustrated Record of Accomplishments
Mollie’s extensive efforts to provide the best service to customers with a human-first approach has helped the company weave the most exceptional payment experience and become a reliable partner for several organisations. Today Mollie's growing clientele is undoubtedly a testament to its pragmatic and innovative nature. Building on its strong momentum, Mollie is poised to continue to seek what's best for its customers and build more scalable payment solutions. Mollie also offers easy integrations with accounting packages and other SAAS business solutions. The company plans to expand these integrations to help its customers run their business more efficiently and with better insights. "We challenge ourselves to deeply understand the needs of our customers and create simple and beautifully designed solutions ," concludes Serdons.
